Full-Service Social Media for the Automotive Industry

At Motor Socials, we specialise in social media marketing tailored to the automotive industry.

Our in-house team covers every aspect of your online presence, developing strategy, creating content, managing campaigns, and analysing performance. The goal remains the same: to build trust, increase visibility, and generate genuine leads for your business.

Social Media Icons

Social Media Management

We manage your social channels with a clear, strategic focus on audience growth, engagement, and lead generation. Each account is overseen by a dedicated automotive social media expert who works closely with you to align monthly activity with your business goals.

Our service includes:

Strategic planning sessions to agree on objectives and key themes

Creation of bespoke monthly content calendars

Professional graphics, video content, and promotional assets

Consistent brand messaging across all platforms

Enquiry handling and message response

Community engagement to build visibility and trust

Lead filtering and ongoing audience development

We manage your digital presence with purpose, ensuring each platform contributes to your broader marketing and sales strategy.

Content Creation

We create high-quality, on-brand content tailored to the automotive industry. Our creative and media teams work together to deliver consistent messaging and visual impact across all your channels. As part of our service, your account manager will visit your site regularly to produce original content that drives engagement.

Content creation includes:

On-site photography and video, including walkarounds and promotional shorts

Reels, stories, and short-form content optimised for Instagram, Facebook, and TikTok

Professional vehicle launch and dealership showcase videos

Branded graphic design tailored to your platform requirements

Support with promotions, special offers, and events

Strategic planning and feedback sessions during on-site visits

Each piece of content is created with your audience in mind, ensuring a consistent, professional look that reflects your brand and drives performance.

A man shooting video content of car
A man and a woman leaning on car for video content

Paid Social Advertising

We create and manage bespoke paid campaigns that generate leads and build brand awareness.

Each month, we:

Use a data-led funnel strategy to refine offers, creative, and audiences

Optimise ads for platform placement and performance

Audit your offer, customer journey, and website

Report clearly on CPL, CPA, and key engagement metrics

All campaigns are tailored to your objectives and run by our in-house team.

Influencer Marketing

With 82% of Gen Z skipping traditional ads and 44% making buying decisions based on influencer recommendations, the right partnership can make all the difference. We connect your brand with trusted creators who hold real influence in your local market.

Every campaign is tailored to your business goals, with:

Audience research and influencer sourcing

Clear budget planning and campaign setup

Content approval and campaign management

Full performance reporting to demonstrate ROI

Influencer marketing done properly, with purpose, reach, and measurable results.

An influencer taking photo outside of car
Group of parked motorhomes

Automotive Video Marketing

High-quality video can influence over 80% of potential buyers and generate up to 60% more traffic to your channels. That’s why video plays a central role in how we help automotive brands connect with their audience and drive results. We plan, film, and edit professional video content that showcases your vehicles, your team, and your brand. Our in-house team has created campaigns for leading names such as Vauxhall, Cupra, and MG.

Video services include:

Product demo videos

Brand and promotional videos

New model launches

Showroom campaigns

Event coverage

Educational content

Each video is created with a clear objective in mind, using platform-specific creative that reflects your brand and captures the attention of your target audience.

What They Say

Looking for full-throttle content?

Get in touch to find out how we can help you drive real results through social.

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